“Disruptive” and “innovation” – the two terms are often mentioned in the same breath, but they are also misunderstood and misused. Harvard professor Clayton Christensen is considered the inventor of the Theory of Disruptive Innovation. He is astonished that his theory is applied to all kinds of things. Neither Uber, nor Tesla, nor Airbnb are considered to be disruptive innovators.
I am totally convinced that the more agile a sales organization is to be, the more clearly the rules and scope must be defined. Rules and automatisms create freedom of manoeuvre. Only in this way is it possible for the local salesperson to quickly make clear statements to the customer’s purchasing team. This creates self-confidence in the employee, has a highly qualified effect and accelerates the decision-making process at the customer. This clear assignment of KPI-controlled implementation competencies is part of my concept of Vertriebshygiene®
Everyone is talking about digitalisation. It is changing and presenting companies with new challenges. These are also reaching traditional industries, such as the construction industry. Here, digitalisation is driven primarily by a new methodology, Building Information Modelling (BIM). However, the effects of this are not yet fully foreseeable. What is certain, however, is that business models could and possibly must change.
Interim Manager is not a “trend profession”. Its presence in the media is due to the fact that the shortage of managers in companies is becoming increasingly apparent. Due to the good economic situation in the DACH region, there is an ever higher fluctuation at director level and, in parallel, an ever shorter period of time spent by managing directors and board members. What opportunities and privations does this profession bring with it?
The increasing global importance of BIM – Building Information Modeling – and the resulting pressure for change for the entire value chain is no longer only omnipresent in the construction industry. Customer markets are changing as a result of the BIM methodology, and as a result, building suppliers, factory planners and planners of industrial plants must act. At the invitation of Autodesk GmbH, Ralf H. KOMOR discussed this topic at the event on 26 November 2018 at the BIM World in Munich.
Ralf H. KOMOR in an interview with Inés Carrasco, DDIM about the DDIM Sales & Marketing department. It was founded at the DDIM Congress in 2015 and with 10 Interim Managers is one of the larger specialist groups. The meetings take place three to four times a year with external guests and specialist presentations e.g. Sinus Milieus in B2B and Business Information Intelligence as a supplement to CRM.
In the near future it should be possible to load all information from WALDNER products into BIM databases without any problems. However, we also use the necessary software to simplify, accelerate and make our internal processes more transparent. This initially requires a change in thinking and rethinking – but pays off in the long term.
“Global, agile, digital” is not only the motto of this year’s DDIM Congress, it also applies in particular to the Interim Managers from the sales department.
The ten expert groups of the Dachgesellschaft Deutsches Interim Management e.V. (DDIM) also includes the Sales and Marketing expert group. Ralf Komor, sales expert at Senior Executive/Director level and long-standing Interim Manager in this field, is head of the group. In times of digital change and changing market structures, he and his professional colleagues have particularly important tasks.
Fireside chat of the WIRO e.V.
At the end of November 2017, WIRO e.V. invited to a fireside chat with Ralf Komor of Komor Interim Management, an alumnus from the Faculty of Industrial Engineering at Rosenheim Technical University and a distinguished B2B Sales Specialist. In front of an audience of alumni, students and professors, Mr. Komor gave an exciting insight into the temporary management of companies and functional areas.
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