• DE
  • EN
RALF H. KOMOR
  • HOME
  • BLOG: ARTICLES, INTERVIEWS, VIDEOS AND EVENTS
  • ABOUT ME
  • VIDEO: WHAT EXACTLY DO I DO?
  • YOUR SUCCESS | MY TRACK RECORD
  • MOVE
  • CHANGE
  • CONNECT
  • 10 THESES ON THE CHALLENGES TO SALES
  • AGILE B2B SALES IN THE AGE OF DIGITALIZATION
  • CONTACT
  • IMPRINT
  • PRIVACY POLICY
  • Menu Menu

Fit for the future: WALDNER Laboreinrichtungen uses the advantages of BIM


Rethinking and relearning pays off in the long term.

In the near future it should be possible to load all information from WALDNER products into BIM databases without any problems. We also use the necessary software to simplify, accelerate and make our international process more transparent. This requires a rethinking and relearning at first – but pays off in the long run.

Everyone is talking about BIM. But what is that anyway? BIM stands for Building Information Modelling and is basically just a platform that collects data for a construction project. But it collects ALL data, down to the last screw. With the appropriate software, this data can be used extensively: The architect or planner can use them for his planning as well as all other trades involved. In the planning phase, collisions can be avoided, for example, thanks to 3D models. The technicians on site know exactly where to install what and can inform themselves about any special features that may be required during installation and assembly. And the future facility manager can easily re-order parts with the data, for example a defective drawer – when ordering, this data is directly used for automatic production. Because everything is already stored, even for custom-made products.

No way around BIM

The hook to BIM: This data must all be generated and entered first. For this purpose it must be clear who needs which data in which form? We are already working on this with representatives from all areas of WALDNER – and also with our customers. Klaus Söhngen, CEO of eretec Laborplanung GmbH & Co. KG and representative for the planning side, explains: “In the beginning, BIM means additional work. For me as a planner as well as for example for WALDNER Laboreinrichtungen as a supplier. But there’s no point in getting upset about it, because we can’t get past BIM. It is already standard in international construction projects and is therefore also required by clients as part of the contract for planning and delivery. We have therefore been working in BIM projects for over 4 years, using the most widely used software Revit. Interim Manager Ralf H. Komor, who controls the implementation of BIM in the WALDNER Group, confirms this: “Anyone who is not capable of BIM will be off the market in the future”. And he adds: “BIM is first and foremost an advantage for our customers. I therefore often speak of customer “BIMdung”. But we can also use the Revit software for us. Because it can do a lot of things for which we previously needed different programs. Therefore, we are now consistently introducing Revit in all companies of the WALDNER group and thus reduce unnecessary breaks at interfaces, make our data readable, usable and transparent for everyone in the company from the very beginning, for example drawn plans and also project costs”.

We’ll start

In concrete terms, this could look like this, explains Markus Wick, Head of Sales Germany/Austria at WALDNER Laboreinrichtungen: “We from the sales department get the data from the system for a quotation and can visualise photorealistically at the customer’s premises using virtual reality glasses or augmented reality how the planned project should look. I then let our customers try out the fume cupboard virtually, for example. Even noise or logistics simulations would be possible.” Another advantage for the sales department: Since there are unique IDs for each part worldwide, all words and dimensions are automatically translated into the corresponding language. So an offer in Korean would not be a problem. When it comes to execution, this data can be transferred directly and flows immediately into automatic production without any intermediate steps. “So we compile the data set necessary for the project right at the beginning and avoid unnecessary duplication of work”, Ralf H. Komor is sure and uses a picture from forestry: “If we sharpen the saw correctly and in good time, we can not only cut down more and better trees, but also with less effort”. But he also knows: “Of course, we don’t have the perfect system right away, but we always start with the goal in mind, test and change if necessary until we and our customers are satisfied!”

Source: „Wir sind WALDNER“ Edition 01.2018
Komor interim pic

I SUPPORT YOU ON THE WAY TO YOUR SUCCESS

I am a strategist, an innovator, an unconventional thinker, a mover and shaker and therefore I do the right things sooner and better.
And with pleasure also for you.
Together we can discover new market opportunities, steer product branding into the right direction, understand your customers better – and stand out from the competition with tailor-made products for your target group. All this leads to more customer satisfaction, greater customer lifetime value and more sales potential.
Can you afford not to go for it? 

Talk with me
Share this post
  • Share on Facebook
  • Share on X
  • Share on LinkedIn
  • Share by Mail

Search Search

Professional articles, interviews, videos and events

  • Red or Blue Pill in Sales: Courage for Truth or Convenience?April 25, 2026 - 10:20
  • Value Selling: How to Create Added Value in B2B Sales and Build Long-Term Customer RelationshipsFebruary 20, 2026 - 14:22
  • Limbo in Management: How to Overcome Uncertainty and Stagnation in CompaniesDecember 21, 2025 - 11:24
  • Imhotep: The First Interim Manager in History?October 20, 2025 - 11:36
  • THE DILEMMA OF CONTENT PRODUCTION IN B2B COMPANIES. OR IS THERE NONE AT ALL IN THE END?February 2, 2025 - 02:25
  • FIVE THINGS THAT SUCCESSFUL TEAMS DO DIFFERENTLYDecember 12, 2024 - 12:12
  • FOCUSING ON INNOVATION: COMPARING PAUL COOK AND CLAYTON CHRISTENSENSeptember 17, 2024 - 09:17
  • METASALES | SALES IN THE METAVERSEAugust 18, 2024 - 08:18
  • SALES AS A SUCCESS FACTOR: TOP-LINE ORIENTATED RESTRUCTURING FOR A SUSTAINABLE TURNAROUNDJuly 19, 2024 - 07:19
  • ESG AND SUSTAINABLE CORPORATE GOVERNANCEMay 27, 2024 - 23:07
  • HOW B2B SALES LEADERS ARE ADAPTING TO THE NEW GENERATION OF BUYERSDecember 6, 2023 - 12:06
  • interim manager as a brand
    THE INTERIM MANAGER AS A BRANDNovember 11, 2023 - 11:11
  • Discount is a Moroccan city and we always follow QUID PRO QUO. Even small discounts can have a fatal effect on a company's profits. Many sellers are not sufficiently aware of this. As a result, they are often quick to offer discounts during contract negotiations.
    PRICE NEGOTIATION TIPS | HOW TO CONDUCT A PROFESSIONAL PRICE NEGOTIATIONOctober 6, 2023 - 10:10
  • AGILE CUSTOMER CO-CREATION: INNOVATIVE PRODUCT DEVELOPMENT | PROJECT REPORTSeptember 9, 2023 - 09:09
  • Interim management is becoming increasingly popular in Germany, and for good reason: the added value that temporary managers bring is enormous. To help you find the right interim manager for your business challenge, I'd like to highlight 6 common pitfalls in selecting one - and show you how to avoid them.
    6 PITFALLS TO AVOID WHEN CHOOSING AN INTERIM MANAGERJuly 19, 2023 - 19:07
  • THE MOST COMMON MISTAKES MADE BY FOUNDERS IN THE B2B SALES PROCESS
    THE MOST COMMON MISTAKES MADE BY FOUNDERS IN THE B2B SALES PROCESSJune 6, 2023 - 06:06
  • FIVE STEPS TO A STRONG VALUE PROPOSITIONMay 9, 2023 - 09:05
  • Hybrid Working
    HYBRID WORK: Moving towards a two-tiered organisation?April 4, 2023 - 14:04
  • EUREKA: THE IDEAL THREE-TIER PRICING MODEL
    EUREKA: THE IDEAL THREE-TIER PRICING MODELMarch 3, 2023 - 12:00
  • Agile Customer Co-Creation: The customer as innovatorDecember 6, 2022 - 06:12

Topics

ad-interim-Mandate ad-Interim Mandates Augmented Reality Autodesk B2B-Sales BIM Building Information Modeling Business Information Intelligence business model business models change management Chefsache Interim Management Co-Creation Customer Co-Creation customer expectations Customer Experience DDIM DDIM Congress Digital Change Digitaler Wandel digitalisation distribution Expertise experts future Globalisation goals Innovation intellectual capital Interim Management Interim Manager International Leadership Management medium-sized businesses new business models Online Trade Organisation preparation project success Sales sales success tips for Interim Managers Transformation Virtual Reality

RALF H. KOMOR
Jahnstr. 13
D-68526 Ladenburg
+49-173-148-6843

ralf@komor.de
www.komor.de

Member of DDIM – Dachgesellschaft Deutsches Interim Management e. V. (Germany’s leading national platform for professional interim management)

DDIM

Other memberships:

Federal Association of Sales Directors

Federal Association of Sales Directors

Association of German Engineers

Association of German Engineers

Beirat-BW e.V.

Beirat-BW e.V. Logo

Contact me:

xing linkedin Telefon
WhatsApp twitter twitter twitter
© Copyright - RALF H. KOMOR
  • IMPRINT
  • Privacy Policy
Link to: Interim Management in Sales Link to: Interim Management in Sales Interim Management in SalesRalf Komor Post Interview Link to: The DDIM Specialist Group Sales & Marketing Link to: The DDIM Specialist Group Sales & Marketing Ralf Komor Post InterviewThe DDIM Specialist Group Sales & Marketing
Scroll to top Scroll to top Scroll to top
Manage Cookie Consent
We use cookies to optimize our website and our service.
Functional cookies Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}